Month: February 2013

What makes the use of social media successful? – 3 strategies

In order to find out what makes the use of social media successful for your company you need to think like potential followers and find out for what reason they would follow your company’s social…

How to measure the results of content marketing? – measure results and improve them

The objective of content marketing is to provide the potential client with relevant information through the right channel. This could be done with videos, whitepapers or blogs for example. By offering useful information you can…

How to avoid possible SEO disasters? – 5 disasters to stay ahead of

Few companies are prepared for possible disasters concerning their company website. What happens to SEO if the company’s domain is taken over? Or if management decides the name of the website will be changed? Most…