New version of Google Analytics – Great tool for your Internet Marketing campaigns
New version of Google Analytics
At the recent Google Analytics User Conference in San Francisco, USA, it was announced that a new version of Google Analytics is currently in beta public. While it’s still only available to a small group of users, it will be activated on all Google Analñytics accounts in the next few weeks. If you do not have Google Analytics or you do not know, ask your web site developer or your digital marketing agency… you MUST have it as it is the essential toll (free) to measure your website
The new stuff
Google has redesigned the reporting interface to promote greater customization and collaboration. Some of the improvements include:
- A customized dashboard for user ease
- Email and export reports
- Comprehensive trending graph
- Help tips available for every report
So keep an eye on your settings page for Google Analytics (if you already have it installed).
If you do not have Google Analytics, then ask a professional firm to install it and, better yet, hire a digital marketing agency that can interpret the reports and generate actionable strategies to improve the performance of your Web Site and your Internet Marketing strategies.
