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How to find and engage your target audience? – 5 tips on online marketing

As mentioned in our latest blog, we would got into more detail on how to find and engage your target audience. Before the existence of social media, marketers used market research how to spend their advertising budgets on print television, radio and print advertisement. Nowadays, research organizations provide intelligence on consumer behavior on social media […]

Por |March 20, 2013|Categories: Internet Marketing, Social Media Marketing|Tags: , , , , , , , |Comments Off on How to find and engage your target audience? – 5 tips on online marketing

On which social media platform can you find your target audience?

LinkedIn is for business people. Pinterest is for girls.  Stereotypes are attached to social networks about the composition of their user base. As demographics among different social media profiles do differ, you might be wondering on which social media platform can you find your target audience.

The first social media networks emerged about two decades ago, […]

Por |March 15, 2013|Categories: Internet Marketing, Social Media Marketing|Tags: , , , , , , , |Comments Off on On which social media platform can you find your target audience?

How to use social media to promote an event – 5 ways to success

Whether you organize a large conference or just a small local gathering, you can always use social media to promote it. But how to use social media to promote an event? In this article we will explain five ways to get the word out and make sure attention is drawn to your e

Create an event […]

Por |March 3, 2013|Categories: Internet Marketing, Social Media Marketing|Tags: , , , , , |Comments Off on How to use social media to promote an event – 5 ways to success

What are the biggest mistakes made on Facebook – 4 pitfalls to avoid

Nowadays, more and more business is done through social networks and there are some common pitfalls that people make. Wondering what are the biggest mistakes made on Facebook? This blog post will describe the most common ones and how to avoid them.

Por |December 17, 2012|Categories: Internet Marketing, Social Media Marketing|Tags: , , , , , , , |Comments Off on What are the biggest mistakes made on Facebook – 4 pitfalls to avoid

How to get the most out of your Facebook company profile – 4 ways to optimize your Facebook timeline

More than one billion people are using Facebook actively each month. A strong presence on Facebook can help your company increase online visibility, lead generation, credibility, and will improve rankings in search engines like Google and Yahoo.

If you market your products in a country where social media and Facebook are available for Internet Marketing, take advantage.

Countries where Facebook is the social media market leader

Por |December 30, 2010|Categories: Internet Marketing, Social Media Marketing|Tags: , , |Comments Off on If you market your products in a country where social media and Facebook are available for Internet Marketing, take advantage.

When using Facebook in Internet Marketing campaign, create a CPC and CPM version of the same ad

Being able to project advertising results in FaceBook is still a grey arena, the best strategy is to ask your agency to try creating a CPC and CPM version of the same ad and see which one offers the best performance

Por |December 17, 2010|Categories: Internet Marketing, Social Media Marketing|Tags: , , , , |Comments Off on When using Facebook in Internet Marketing campaign, create a CPC and CPM version of the same ad