The whole purpose of writing and publishing strategy is to engage readers that will convert into leads. The whole purpose is to generate a pipeline of leads that generates money.
Maturity models are a good help to benchmark the organization against the best practices. There are many maturity models proposed by experts on this topic, this is just another proposal.
Far far away, behind the word moun tains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarksgrove right at the coast of